Tuesday, January 24, 2012

Welcome to The Marina Minute

(1:00) The Marina Minute takes just a minute of your time each week. That minute will help you market and promote your marina, suggest ways to maximize your impact, and provide ideas to help you take advantage of the new technologies available, like social media. I'll cover common questions, new ideas, new features, new technologies, and any topic that can help give you an edge and attract more business.

(0:44) My topics will come from my own experiences in high-tech marketing, my 9 years of cruising and living aboard, and experiences learned from you and my fellow boaters. I want you to be successful because not only does that impact the success of ActiveCaptain, but it also improves the entire boating community. My community. When that happens, we all win.

(0:29) So watch for The Marina Minute in your inbox every Tuesday. Give me a minute and I'll give you a new idea, a new perspective, a new twist, a new way to think about how you reach, win, and retain your customers.

(0:19) But it doesn't stop here. Follow The Marina Minute on Facebook where we can share thoughts, opinions, questions, and ideas. Use LinkedIn to participate in open discussions with your peers. Sign up for Twitter and I'll let you know when new topics have been added to The Marina Minute blog. The blog will compile every Marina Minute to give you one place to revisit past messages and lookup ones you missed.

(0:04) Just one minute, once a week.

(0:02) And that's the first marina minute.